VO
SERVICES PROVIDED
VO is a Boston-based DJ and producer, blending tech house, minimal, and melodic techno. He holds residencies at top venues like The Grand and Big Night Live and founded VOTION RECORDS (previously The Common Grounds). VO also serves as Creative Director of Mass Music Radio, showcasing global talent.
VO - DJ & Producer
RESPONSIBILITIES
Prior to joining in September 2024, VO did not have a consistent, engaging social media presence, making it challenging to build a fan base and increase his reach. I introduced a strategy that maximized engagement and listeners by:
Enhancing branding with updated logos for consistent content.
Creating and sharing dynamic event highlights, upcoming releases, personal insights, and real-time content.
Creating visually compelling event flyers to drive ticket sales and audience engagement.
Editing and distributing high-quality event videos across platforms for maximum reach.
Implementing a content calendar to promote a consistent post schedule to promote follower growth and engagement.
Tracking performance metrics (engagement, reach, click-throughs) to refine strategy and optimize content based on audience behavior.
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INSTAGRAM • TIKTOK • ANALYTICS • INSTAGRAM • ANALYTICS • TIKTOK • ANALYTICS • INSTAGRAM • ANALYTICS • TIKTOK • ANALYTICS •
TRACKING SUCCESS WITH BCA
Instagram Follower Growth
Since implementing a new social media strategy and incorporating paid ads, we’ve achieved a 10% increase in followers over the past 3 months.
Instagram View Growth
Once we began utilizing paid ads, trends, and high-quality content, there has been a +599% increase in views over the past 3 months.
By posting more frequently using videos from events, following trends, and interacting more with the community, there’s been a significant increase in all aspects such as +1,748% in likes, +1,030% in views, +166% in followers in 3 months.
TikTok Analytics
VIDEOS
Vlog for NYC show
Promo video for event